We firmly believe that if we are both aligned with our own integrity and authenticity and if we are congruent in our messaging, our branding, how we should up, honest about our values and our intentions, and about the value we are presenting to the world, we should not need to sell anything.

We cannot appeal to everyone, we cannot reach everyone, and not everything of meaning or value can be treated like or solved as a numbers game.

We implicitly believe that business can be beautiful and it can be both profitable and successful without compromising our integrity or our authenticity. We believe in abundance, and that there is more than enough to go around for everyone. The problem is not scarcity, it is a fear of scarcity.

It is absolutely reasonable to want to make a good living from having built our skills and experiences, and it is worthy and meaningful wanting to live closer to a calling which allows our gifts to live in the world. There cannot be right or only ways, but there surely have to be better and worse ways, and our vision is to find aligned people and work together in concert to find and explore A Better Way, together.

There is great power in conviction, congruence and connection.

We can take back the internet; it is not going to be easy or simple, but No One Else is Coming, and if we few cannot find a way, that is aligned with Meaning, a way will not arrive.